Difference between SEO and SMO
Difference between SEO and SMO
I bet you have already heard about SEO (Search Engine Optimization), Even though the second one is a new term, am sure you already know it. SMO stands for Social media marketing.
These two are today’s key Internet Marketing strategies. There are different approaches you might want to opt for each of these. The SEO and SMO strategies are very different from each other, even though the end result is the same – Traffic!
SEO (Search Engine Optimization)
7 Thumb Rules for SEO Optimization
SEO or Search Engine Optimization is the art of optimizing a website for Search engines, When in doubt where to start SEO for a new website or a existing website, follow these thumbrules and these alone can get your website to a respectable page ranking, the basic idea of carrying out the steps are in gradual pace and in structured manner.
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- find a good keyword for your domain name, target keyword that is
- use these target keywords in your Title
- Your content should have your target keywords. informative content.
- Social bookmarking
- Link Exchanges
- Back Links
- Updated Content
All about On-Page SEO
So what is on-page (or on-site) optimisation. This basically encompasses all those factors and elements on the page itself that can help you rank better. This are things that you have direct control over, unlike off-page (or off-site) optimisation where, although you can influence them, you’re not in direct control as you’re dependent on another site/webmaster.
Head Elements <head></head>
Title Element <title></title>
This is perhaps the singularly most important element on the page for determining your position in the SERPs. Google, Yahoo! and MSN place a great deal of weight on any terms that appear within the title, so it’s worth spending some time thinking about it.
1) Keep it concise. The more terms you have in the title, then theoretically the less weight gets passed to each. Too short and you could miss out on some additional terms, too long and you start to lose the value. Quite often you’ll see sites that try to include all their targeted keywords in the homepage title — don’t do it. Instead, have a dedicated page for each term where you can focus the title and page contents on just that term. Most sites will have more traffic landing on inner pages than the homepage, so there’s just no need to try and get all your keywords on the one page.
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+Joshu Thomas
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Founder of OrangeCopper Webmaster Networks, Writes for our latest Launch of 2011 - HippieMonk Tech & LifeStyle Blog!
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Founder of OrangeCopper Webmaster Networks, Writes for our latest Launch of 2011 - HippieMonk Tech & LifeStyle Blog!
